In today’s episode Kevin Bees, Profit Maximisation Expert interviews, Michael Griffiths of www.michaelgriffiths.com

Michael Griffiths is the #1 authority helping service professionals to fast track their business growth by transforming their referral systems, their client retention strategies and skyrocketing their client loyalty.

Michael shows service professionals his unique Limbic Advantage model and how they can use the power of neuroscience, brain chemicals, human hardwiring, and lots of other fun things, to Activate Extraordinary Moments throughout a business and create a stream of new clients, a stream of loyal clients that stay longer and stand out above all their competitors in the marketplace.

Michael over the past 10 years has created 7 businesses, selling 6 of them along the way.

From humble beginnings as a primary school teacher and basketball coach, Michael now travels the globe sharing his Limbic Advantage model and inspiring thousands of service professionals to become more extraordinary in the way they Attract, Nurture, Enrol and Deliver.

In today’s episode Michael shares:

- You have a choice - if you are not happy, change it.
- Be a sponge - get yourself around people with more experience than you and stay curious

• An empowering attitude of ‘who do we get to help?’ - this drives Michael to share stuff because he wants to help, not because he is doing it to get more clients.
• Your business grows when you focus on giving, rather than being transactional - Michael is here to make society better
• The 3 things that will help your business have super growth:  Attract Clients, Retain Clients, Do Magical work with clients
• A powerful question to ask yourself: “how do I make this bigger?’ - this will really level up your thinking.
• Your current level of thinking created the problems you have now; you cannot resolve these problems from the same level of thinking that created them.
• How the habit of daily walking and listening to audios help shift that level of thinking… and how you can apply what you hear to your life by constantly asking: ‘how is that relevant to me?’
• His life-changing question: “How is this serving me right now?” And “How can I change that?”  The reality is that everything we do has a positive intention for us (even the bad things).  By uncovering the emotions that we create from doing those things, it will help us see how it serves us, and help us make a conscious change.
• Why taking on a challenge and seeing it through and winning builds confidence, self-belief and swagger, and why giving up on the things you committed to does the opposite.

Resources mentioned in the show:
 www.michaelgriffiths.com.au

Existential Kink - Carolyn Elliott  https://existentialkink.com/

Tim Grover - Relentless

Tim Grover - Winning
Dave Goggins 4x4x48 Challenge

75Hard.com

If you would like more insights on profit maximisation for your business visit www.ProfitHive.com.au

At the age of 25 with only $50 to his name, Justin Herald set about changing the course of his life.

Justin created Attitude Inc, a clothing brand that became an international licensing success that turned over in excess of $20 million per year… and in 2005 Just was named the “INTERNATIONAL ENTREPRENEUR OF THE YEAR”.

He recently was also awarded the Future Leaders Award, which recognises him as being one of the 50 most influential leaders of the next generation in Australia.

He also is the author of 8 international bestselling books. He also personally mentors over 100 business owners each year and is regarded as one of Australia’s most sought-after 

speakers with engagements booked all over the country and overseas speaking in front of 150,000 people each year, and heads up ‘customer culture”, which is one of Australia’s leading customer service and customer engagement training companies.

He recently launched www.JuniorEntrepreneur.com which teaches kids how to take an idea and turn it into a business. This has become a huge success globally.

• How he was an accidental entrepreneur
• How to leverage licencing as a way to grow your brand and revenue. 
• How media feeds off of  media
• How to be flexible and open to unexpected opportunities
• Why it is important to go after your customers customer (by having great service standards)
• Why his favourite 4 letter word is NEXT.
• His perspective of "My business, my rules, my flavour"
• That 'speed is the new currency', and how that philosophy helped him write his first book in just 8 days.
• WHy you should fail quickly, and get to no quickly.
• 87% of Australian employees do not receive on the job training - according to the ABS - and how Justin is tackling that.
• His life-changing question: "Am I achieving better today than yesterday?" and "Will this help me make more impact?"
• if you have a goal/vision: "Have a crack".

Resources mentioned on this show:

• How she had helped optimse the financial results of businesses and generated an additional $30m in revenue for her clients
• Why 1:1 as a business model has no scalability and what to do about that
• How to establish a value ladder, in order to help ascend your clients and scale your business
• The power of creating a curriculum, and leveraging group delivery methods.
• "The only way to scale is to have a scalable offer"
• Why you should make barriers to working with you, including by having high prices.
• "A mistake is one step closer to success"
• Her life-changing question "How can I do better?"
• The 1,500+ person event that Shannon is creating in early 2023 and how to be involved
• and much more...